A weekly podcast for entrepreneurs, founders and business owners
The Entrepreneur’s Accountant™ Podcast is a weekly business podcast, released every Wednesday, for entrepreneurs, founders, and business owners who want to build lasting financial value and supercharge the growth of their business.
Join host Chip Schweiger, CPA as he dives into the tips and tricks that can help you level up your company to build value and create a business that goes from seven-figures to eight, and from eight-figures to nine.
And, you’ll learn from the brightest minds of savvy, successful entrepreneurs like you, so that you can create, innovate, and achieve.
The Hidden Danger of Cross-Selling When Creating a Valuable Business – The Entrepreneur’s Accountant
You've likely heard the adage that it is far easier to cross-sell an existing customer a new product than it is to find a new customer.
And if your goal is to grow at all costs, then cross-selling makes sense.
However, all of that sales growth may not do much for the value of your company. In this episode, we explain why cross-selling your existing customers too much stuff could make your business far less valuable to a potential acquirer.
And be sure to check out my website at http://www.EntrepreneursAccountant.com for bonus content and other tips to help you grow your business while enjoying the lifestyle you’re entitled to. Just go to the LEARN tab.
Disclaimer: This podcast and related materials are designed only to provide general information regarding the subject matter discussed during the podcast episodes. The statutes, authorities, and other laws cited in this podcast are subject to change. This podcast and related materials are not intended to provide tax, accounting, legal, or other professional advice to any specific person or entity. Any advice or opinion regarding the application of the subject matter for a specific person or entity should be provided by a competent professional advisor based on an application of the appropriate law and authorities to the facts and circumstances applicable to that person or entity.
- The Hidden Danger of Cross-Selling When Creating a Valuable Business
- Why You Should Turn Your Service Into A Product And How to Do It
- Why You Should Think Twice Before Rejecting An Offer to Buy Your Company
- The Secret Strategy For Timing The Sale of Your Business
- 10 Reasons Why Investors Say No to Great Ideas
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